Brand StrategyIdentity DesignArt DirectionWeb Design + Development
With the site’s history at the forefront of the brand story we were tasked to bring it to the modern day and appeal to the young professionals of south-west London that want to take full advantage of its excellent location.
We developed a brand language that’s both mature and playful, storytelling throughout a 36 page brochure, full site hoarding and website.
Our key messaging fused the toy-making past with Fulham’s liveliness today. A place ‘with colourful rows of independent restaurants and shops, mixologists inventing fresh and fizzing creations on every corner.’ We sought to locate Toy Makers Yard in an ever-changing playground of inspiration.
© 2022 Made Studios
© 2021 Made Studios