Present Communications
Present Communications are a leading audio visual company in the events industry, creating a seamless experience for every client and their audience. Whether an event is live, virtual or a hybrid of the two, Present consistently deliver a smooth service which means they’re trusted time and time again. We gave the brand a full refresh, including a new website to showcase exactly what they do.
Sector
Events
Services
Brand Strategy
Identity Design
Art Direction
Web Design + Development
We created a fresh tone of voice that feels confident, coherent and professional, instilling trust in the brand and their level of service. This is used across the website, social media pages and any other marketing touch points.
Visually, the stripped-back colour scheme nods towards technology and lighting, with black, white and a series of neon blues that pop from the background. In a similar vein, we chose a primary font inspired by the typography of the industrial era, referencing Present’s highly technical nature.
Being experts in video presentation, we felt it was important to create a dynamic animated logo for Present. The animation features a layering of three simple shapes which come together to form a more complex image. This is a direct reference to the multifaceted work that goes into every event that Present work on.
