Brand StrategyIdentity DesignArt DirectionWeb Design + Development
Situated in prime position on Balham High Road, 180 Balham brings 5 new, modern apartments behind a statement façade of glazed, green tiles and bronze window frames.
We developed the tone of voice to be playful and creative, but direct. Short and sweet statements that get to the point in a way that matches the sentiment of Balham, an area that offers constant choice, vibrance and fun.
Throughout the brochure’s key messaging, we played with rhyme to create pace within the copy, echoing the liveliness of Balham.
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